Iceland is ...

Pure nature

With probably the greatest variety of stunning scenery and unspoilt wildernesses of any European destination, in Iceland you will find dazzling landscapes that go from the surreal to the sublime. Their colours defy description: imagine rust-red craters, cobalt-blue lakes and luminous green moss that punctuates a sea of black sand. Conjure up the scent of freshly mown hay or flower-strewn meadows set to a backdrop of shimmering ice. And the air is so clear and crisp that the views can stretch forever. You can drink from some of the cleanest rivers on earth. Cascading with youthful exuberance, they create waterfalls of every size and shape imaginable en route to the sea. There, a coastline of sandy beaches, rugged cliffs and tranquil fjords throng with birds while, just off shore, six species of whale and dolphin regularly captivate visitors on whale watching trips. Iceland is nature in the raw – rugged and rewarding.

Unlimited adventure

Your Iceland experience can be as easy or as wild as you like. You can opt for an escorted holiday touring by coach, a fun-filled super-jeep safari to explore off the beaten track or, for complete flexibility, a Fly Drive itinerary or tour using schedule air and bus services. On foot, you can choose from short and scenic walks on gentle trails to full wilderness hikes or longer back-packing expeditions. Enjoy boat cruises, fishing, riding the delightful and sure-footed Icelandic horse or, for an adrenaline fix, try snowmobiling and river rafting. You can watch a whole showcase of geothermal curiosities: hissing steam vents, bubbling mud pools and erupting geysers. Take a bathe in a natural geothermal pool, such as the unforgettable Blue Lagoon, wait up for the midnight sun, get dazzled by the northern lights … the adventure is yours.

Iceland … where holidays come naturally.
(Arctic Experience 2001)